Member Profile – Pairpoint

Mark Gerban, Head of Product at Pairpoint

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July 8, 2026
COVESA

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What does your company do? What services or products do you provide?  

Pairpoint helps OEMs turn the vehicle’s existing SIM connectivity into a trusted identity, authentication, and authorization layer for in-vehicle digital services.

Instead of adding new hardware, new SIMs, certificate lifecycle complexity, or another cloud security overlay, Pairpoint uses carrier infrastructure already in place. It exposes the trusted relationship between the SIM and the cellular network as programmable APIs for automotive use cases.

For OEMs, this means vehicles, users, applications, and transactions can be verified with carrier-grade trust before sensitive services are enabled. This can support in-vehicle payments, connected services, digital commerce, account protection, fleet operations, and trusted vehicle-to-cloud interactions.

Pairpoint also gives OEMs a pathway to quantum-secure automotive trust by reducing reliance on traditional certificate-heavy PKI models and enabling secure, scalable, network-backed trust for connected vehicles.

Why did you join COVESA and how long has your company been a member?

Pairpoint joined COVESA because we see the connected vehicle becoming a trusted digital commerce and services environment, not only a mobility platform.

As more in-vehicle services, payments, subscriptions, fleet use cases, and identity-driven experiences emerge, OEMs will need secure, scalable ways to verify vehicles, users, devices, applications, and transactions.

Our goal in COVESA is to contribute a carrier-network perspective to automotive trust. Pairpoint enables the existing relationship between the vehicle SIM and the mobile network to be used as a programmable trust layer, helping OEMs reduce complexity while supporting secure, scalable, and future-ready connected services. Pairpoint is a relatively new member of COVESA, and we joined to actively engage with the automotive ecosystem, align with industry architectures, and explore how carrier-based trust can support the next generation of connected vehicle services.

What benefits does your participation in COVESA bring to your company and business? 

Participation in COVESA gives Pairpoint direct access to the automotive ecosystem and helps us understand how OEMs, suppliers, technology providers, and service partners are approaching connected vehicle services. For Pairpoint, the main benefit is alignment.

COVESA allows us to position carrier-based trust within real automotive architectures and industry discussions, rather than as a standalone telecom capability. It helps us validate where SIM- and network-based identity, authentication, authorization, and quantum-safe trust can support OEM priorities such as in-vehicle payments, connected services, digital commerce, fleet operations, and trusted vehicle-to-cloud interactions.

It also helps us build relationships with automotive stakeholders, identify practical use cases, and contribute to common approaches that can reduce integration complexity for OEMs. Our participation supports Pairpoint’s business by making carrier-native trust easier for the automotive industry to understand, adopt, and scale.

Which COVESA collaborative project(s) or Birds of a Feather (BoF) is your company engaged in, and why is that beneficial to your business?

Pairpoint is engaged in COVESA discussions around in-vehicle payments, digital commerce, and the trust architecture required to support secure connected vehicle services. This is beneficial to our business because these discussions are directly aligned with Pairpoint’s core capability, namely enabling the existing relationship between the vehicle SIM and the mobile network to act as a programmable trust layer.

Through COVESA, we can work with OEMs, ecosystem partners, and standards stakeholders to understand the practical requirements for vehicle identity, user authentication, transaction authorization, and trusted vehicle-to-cloud interactions. Our participation helps Pairpoint ensure that carrier-native trust is positioned within real automotive architectures, rather than as a separate telecom concept. It also allows us to contribute to emerging approaches for secure in-vehicle payments and connected services while validating where Pairpoint can reduce complexity, improve scalability, and support future-ready, quantum-safe automotive trust.

Pairpoint believes COVESA is well positioned to help the automotive industry define practical, scalable trust models for the next generation of connected vehicle services. As vehicles become digital service platforms, trust will need to extend beyond the vehicle itself to users, devices, applications, networks, and transactions. Pairpoint looks forward to contributing a carrier-network perspective to these discussions and helping explore how existing SIM and mobile network infrastructure can support secure, interoperable, and future-ready automotive services without adding unnecessary complexity for OEMs or their partners.

About

Pairpoint is one of our Associate members at COVESA.

Learn more: https://pairpoint.io

Related Pages

Organizations interested in joining the Alliance as active members can learn more at www.covesa.global/join.